Technostress Creators and Employee’s Well-Being at a Telecommunication Company in Sarawak, Malaysia

There are many benefits of technology in the workplace, such as an increase in productivity and knowledge acquisition. However, technological advancement in the workplace may cause technostress. The term technostress refers to the negative psychological relationship between people and adopting new technologies. Technostress occurs when people cannot adequately adapt to or interact with information technologies. The purpose of this study is to determine the relationship between five technostress creators, namely, techno-overload, techno-invasions, techno-complexity, techno-insecurity, and techno-uncertainty towards employee well-being at one Telecommunication Company in Sarawak, Malaysia. The respondents of this cross-sectional quantitative study were 141 individual employees. Data were collected using convenience sampling by utilizing a Google form that was distributed to all populations under the study. The findings of this research indicate a strong relationship between all technostress creators and the well-being of employees. Thus, this research adds to the knowledge of the relationships between technostress creators and employees’ well-being in the workplace. Since the research found that the most prevailing independent variable in this research study is techno-invasion, thus, this research recommended that the company provide guidelines on ICTs use outside of work and take action to limit such work-related interruptions

Work-Life Balance: The effect on Absenteeism among Employees in a Malaysian Utility Company

Employees spend at least one-third of their day at their work place. Since most of the time is spent at the work place, excess in working hours can cause the employees to feel burned out at the end of the week. These high emotional exhaustion and less personal time will cause the employees to adjust their own time in order to achieve preference hours of work. The utility company involves in this study practices 5.5 working days. Feeling overemployed, this will lead the employees to adjust their behaviour into choosing to be absent from work. Thus, this study focus on to examine: (i) whether working 5.5 days in a week currently implemented by the company has stimulated the employees to be absent from work as one of their effort to achieve a balance in their work-life style (ii) the relationship of Work-Life Balance and absenteeism in a utility company in Malaysia. A survey was conducted among the employees to explore their response towards absenteeism and work-life balance. The findings of this study highlighted the understanding of the work-life balance and absenteeism concept from the employees' perspective. Based on the findings of this research, working excessive hours stimulated the employees to be absent on the last working day of the week. The findings of this study also offer new perspectives which the company may need to consider in order to have employees who are more efficient. Keywords: Work-life balance, Absenteeism, Malaysia, Utility Industry, Burned out. JEL Classifications: M10, M50, M5

Determining the factors affecting consumer's purchase intention towards foreign brands among the Y-Generation in The Northern Area of Malaysia / Etty Harniza Harun...[et al.]

Marketers in the developing nation is now facing with greater challenge as they have to compete with marketers from outside their home country in attracting consumers to buy their product. Having to look at the current scenario in Malaysia, efforts has been made to survey and compare the number of local brands and foreign brands available in many shopping complexes and it is found out that the majority of the brand names is not locally made. Therefore, the objective of this study is to determine the factors of Purchase Intention towards foreign brands in Malaysia among the Gen Y. There are three factors said to have effect the Gen Y's purchase intention that is Perceived Quality, Perceived Prestige and Influence of others in two categories namely personal care and apparel. From the result, it was found that the factor of perceiving product to have a higher prestige does give effect in the purchase intention of students to buy personal care and apparel. In addition, Perceived quality for personal care does not give effect to the buyers from Gen Y category in increasing their intention to purchase. Meaning that, they did not emphasize on quality when buying personal care item. Unlike apparel, the Gen Y emphasize on the quality factor in moving towards their intention to purchase an item. As for the third factor that is influence of others, the result found that influence of others does not give effect to them in purchasing foreign item for personal care and apparel. This means that, when purchasing apparel and personal care items, influence of others does not contribute in influencing them to buy foreign or local brand item

Determining the factors affecting consumer’s purchase intention towards foreign brands among the y-generation in the northern area of Malaysia / Etty Harniza Harun, Mahazir Ismail, Nur Aizureen Anwar

Marketers in the developing nation is now facing with greater challenge as they have to compete with marketers from outside their home country in attracting consumers to buy their product. Having to look at the current scenario in Malaysia, efforts has been made to survey and compare the number of local brands and foreign brands available in many shopping complexes and it is found out that the majority of the brand names is not locally made. Therefore, the objective of this study is to determine the factors of Purchase Intention towards foreign brands in Malaysia among the Gen Y. There are three factors said to have effect the Gen Y’s purchase intention that is Perceived Quality, Perceived Prestige and Influence of others in two categories namely personal care and apparel. From the result, it was found that the factor of perceiving product to have a higher prestige does give effect in the purchase intention of students to buy personal care and apparel. In addition, perceived quality for personal care does not give effect to the buyers from Gen Y category in increasing their intention to purchase. Meaning that, they did not emphasize on quality when buying personal care item. Unlike apparel, the Gen Y emphasize on the quality factor in moving towards their intention to purchase an item. As for the third factor that is influence of others, the result found that influence of others does not give effect to them in purchasing foreign item for personal care and apparel. This means that, when purchasing apparel and personal care items, influence of others does not contribute m influencing them to buy foreign or local brand item

The Factors That Affect Employee Creativity among Staff in a Malaysian Energy Corporation

This article aims to analyze the factors that affect employee creativity among staff in a Malaysian operating in the energy industry that faced the crucial situation impact of the COVID-19 pandemic. The total number of respondents involved in this study is 108 using a questionnaire as an instrument in this study. As a result of correlation analysis, it shows that there are significant relationships between personality and work environment with employee creativity. For reward, there is no relationship with employee creativity.  According to the result of multiple regression, R2 was 37.6% which means all the independent variables influence the dependent variable on that amount.  The rest of the amount 62.4% is influenced by other factors. The regression result also shows that only the hypothesis on personality and work environment is supported. And other factors that affect employee creativity should be considered in future research. The significance of this study is to highlight the importance of understanding the factors affecting employees’ creativity during Movement Control Order (MCO). From the perspective of the organization, this study helps to better understand its operation and to maximize employee creativity during MCO. On the other hand, the employees may benefit from this study by giving awareness, to educate and support employees during MCO as some need to Work-From-Home (WFH) with problems with internet connection

Enhancing Academics’ Creativity Through Psychological Capital and Leadership Support: A Perspective of A Public Institution of Higher Education in Malaysia

Organizations critically require their employees to be creative. In education context, creative academics set foundation to the innovation of the institution not only in teaching but also in research and commercialization. Being creative entails an ability to produce work that is both novel and useful which is highly imperative in educating future leaders of the nation. This study explores the influence of psychological capital and leadership support on academics’ creativity. Data were collected from 160 academics of a public institution of higher education in Malaysia. Statistical results obtained revealed that self-efficacy, a dimension of psychological capital and leadership support were found to be related to academics’ creativity. Detail of results, implications of study, and future research are discussed. Keywords: Academics Creativity; Psychological Capital, Leadership support, Institutions of higher educatio

Factors that contribute to the intention to adopt websites as a marketing communication tool among SMEs in Kedah: a business perspective / Abd Rasyid Ramli, Nur Aizureen Anwar, Mohd Nasir Ayu... [et.al.]

Diversifications of marketing activities lately have a great influence on the success of a business. The existence of the Internet and World Wide Web has opened new chapter for companies to compete and thrive, especially SMEs. The Internet can make a very small company look larger than it is. The physical size and location of companies are no longer major characteristics to their success when doing business online. The purpose with this study was to investigate the factors that contribute to the intention to adopt website as a marketing communication tool. To reach the purpose, the Theory of Planned Behaviour (TPB) was used among 280 managers/owners of SMEs in Kedah. The results show that the attitude, subjective norm and perceived behavioural control (PBC) constructs positively and significantly predicts intention to adopt website as a marketing communication tool. Results can be used by others state, especially those in Malaysia to encourage the adoption of websites as a marketing communication tool among SMEs